Did you know that most artists don't really feel like they were the ones who 'created' their art? It's weird, but true.
In the first time running course at UCT called Creativity in Business, we were taken through quotes of various artists, musicians, poets and writers, in order to explore the creative process.
What was shown to be a common theme was the experience of encountering a 'muse'.
Often the muse arrives without notice, bringing inspiring sounds, thoughts and visions from a mysterious place. Almost just as spontaneously as they arrived, they disappear, leaving trails and wisps of their beauty. The artist is left with the echoes that they must then recount and weave into an expression of how they experienced their visitation of the muse.
This is the process that the course hopes to take us through so that we may better be able to set the right conditions for the visitation of the muse, and recognize her when she arrives.
I'm very excited by this course because I feel that it's the first time that I will engage with some of these processes in an organised fashion and rekindle my inner artist.
We've been divided up into three streams: baking, music, and writing. Each stream will have five sessions with an expert in the field, and work to ignite the process.
I have chosen the not so obvious stream, writing. I have chosen it because I feel that writing is something that I've always enjoyed, but somehow it has become a laborious task, where the inner critic promptly shows up either early or shortly after the muse.
I think there is huge value in being able to produce written content, especially in business and online, and I hope this course will help me connect all the 'knowledge' in my head to the creativity in my heart, so that better sentences flow in the work that I produce.
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